Catalog & Listing Management

Marketplace SEO

Marketplace search algorithms rank differently than Google. We build keyword strategy specifically for Amazon's A9/A10, Walmart, and eBay search engines.

Benefits

  • Keyword research grounded in actual marketplace search behavior
  • Improved organic (non-paid) ranking over time
  • A keyword strategy that also informs your advertising targeting

What's included

  • Marketplace-specific keyword research
  • Search term mapping by ASIN/SKU
  • Ongoing ranking tracking for priority keywords

Our process

1

Audit & Discovery

We start with a deep audit of your current marketplace SEO strategy and benchmark it against category leaders to find the highest-leverage opportunities.

2

Strategy & Roadmap

We build a prioritized roadmap aligned to your growth targets, timeline, and internal resources, agreed with your team before execution begins.

3

Implementation

Our specialists execute the roadmap directly inside your accounts, working as an extension of your team rather than a detached vendor.

4

Optimization & Reporting

We monitor performance continuously, report on the metrics that matter, and iterate the strategy as the marketplace and your catalog evolve.

Frequently asked questions

How is this different from Amazon PPC keyword research?

This work focuses on organic ranking and listing content; our PPC team uses the same research to inform paid targeting, so the two stay aligned.

Ready to get started?

Tell us about your business and we'll put together a scoped quote for Marketplace SEO within two business days.

Ready when you are

Let's find out what's leaving revenue on the table.

Start with a Free Audit of your marketplace presence, or tell us what you need and get a custom quote within two business days.